¡Hola, me llamo Giancarlo de León!
(Spanish pronunciation: [xjanˈkarlo ðe leˈon])
At a glance…
I am a graphic designer & web developer from North Carolina, United States, with a passion for both design & business. I love design, the creativity process, but pair that with a need to have things organized and managed correctly. I pair my experiences as a Management Consultant and freelance Graphic Designer and Front-End Web Developer to deliver well composed solutions for all kinds of organizations. Please take a look below to find out what I have accomplished, and about who I am. As always, don’t hesitate to contact me to setup a conversation or meeting.
Certifications
SIX SIGMA GREEN BELT
Certified by: American Society For Quality™
Chapter: Charlotte, North Carolina
ASQ™ is a global community of people passionate about quality, who use the tools, their ideas, and expertise to make our world work better.
CERTIFIED SCRUMMASTER
Certified by: Scrum Alliance
Chapter: Agile Carolinas
The Scrum Alliance’s mission is to increase awareness and understanding of Scrum, provide resources to individuals and organizations using Scrum, and promote the iterative improvement necessary to succeed with Scrum.
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Senior Consultant
CAPTECH CONSULTING
October 2009 – Present (3 years 7 months)
Charlotte, North Carolina Office
201 South College Street l Suite 1450 l Charlotte, NC 28244
About CapTech
CapTech is an information technology consulting firm that manages, designs and integrates systems. CapTech provides strategy and delivery, project management, process engineering, quality assurance, organizational change management, while leveraging technology to manage, architect, design, and deliver mission critical solutions for clients.
My Experience as a Consultant
As an IT Management Consultant, I have been exposed to enterprise-level architecture, organizational change management, & various project/development teams. Having worked within some of the United State’s Fortune 500 companies as well as smaller start-up shops, I am well versed in many different applications & development methodologies.
CapTech’s Corporate Website
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Entrepreneur
FRESH FROM BIRTH
Co-founder & Creative Capitán
About Fresh From Birth
Fresh From Birth (FFB) is a creative collective focused on providing an uncommon perspective and support of individuals who excel or strive for mastery of unique talents; such as hip hop dance, spoken word, street art, action sports, etc. FFB provides individuals within the local community, the forum, through events, to learn new techniques within a given skill set, and often, a chance to experience mentorship and collaboration with some of the leader’s of these sub-cultures.
As Co-Founder & Creative Capitán
As an Entrepreneur, I’ve began two seperate, and successful organizations. One, Fresh From Birth, is an indie apparel brand, focused on the creative movements associated with various youthful subcultures. The second, Freshwise, is an event series focused on the automotive lifestyle.
Fresh From Birth’s Website
FRESHWISE
Co-founder & Marketing Mastermind
About Freshwise
Freshwise is a bi-yearly event series focused on the automotive lifestyle. We help provide a forum for car enthusiasts, established automotive parts manufacturers, and start-up companies an common area to show-off current or finished builds, exchange knowledge and contacts, and in the end, just hang-out with other gearheads.
As Co-Founder & Marketing Master
As an Entrepreneur, I’ve began two seperate, and successful organizations. One, Fresh From Birth, is an indie apparel brand, focused on the creative movements associated with various youthful subcultures. The second, Freshwise, is an event series focused on the automotive lifestyle.
Freshwise’s Website
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Education
B.S. IN BUSINESS ADMINISTRATION – 2009
Kenan-Flagler Business School
The University of North Carolina at Chapel Hill
Minor in Spanish for the Professions
CONTINUED PROFESSIONAL DEVELOPMENT
Robins School of Business
The University of Richmond
“The Professional Consultant Series”
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Spoken Languages
- English :: Native or bilingual proficiency
- Spanish (el español) :: Native or bilingual proficiency
- French (le français) :: Elementary proficiency
- Korean (한국어) :: Elementary proficiency
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Expertise & Tools
- Apparel Design
- Enterprise Application Development
- Event Organization
- Graphic Design
- Illustration
- Information Architecture
- Marketing
- Mobile UI Design
- New Product Development
- Photography
- Process Improvement
- Product Marketing
- Supply Chain
- Usability Testing
- User Experience
- Videography & Video Production
- Video Post-Production
- Web Development
- Adobe Dreamweaver
- Adobe Illustrator
- Adobe Lightroom
- Adobe Photoshop
- Atlassian Jira
- Asana
- Coda 2
- Final Cut Pro X
- File Maker Pro (Database Application)
- Microsoft SharePoint (Administration)
- Microsoft SharePoint Designer 2007
- Microsoft Project
- Microsoft Dynamics
- Microsoft Visio
- Microsoft Visual Studio
- WordPress
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Latest from my Portfolio
Video
Video
Apparel
Products
Products
Video
Video
Video
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My Travels ^.-
Here is a quick list of where I’ve been. View the map to see a visual cue of the individual cities too!
- Belgium
- Canada
- England
- France
- Guatemala
- Italy
- Japan
- Mexico
- Monaco
- Netherlands
- South Korea
- Spain
- Switerland
- United States
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What made me who I am today?
As a child, my favorite activity was drawing. I believe that my interest was formed during primary school when teachers setup different areas that featured varying activities. Drawing gave me freedom to be creative without bounds.
Once introduced to graphic editing programs for computers, I began to extend my view of design. My projects for school always looked great because I had such attention to detail, although my teachers at times thought that I had my parents doing the work for me.

I’d say that I have had two pivotal points in my life concerning design. One occurred when my father decided to sign me up for a summer course on HTML at a local community college. I was 11, and thought camps and video games were the activities of summer. But in the end, I enjoyed the class. I started creating very simple websites and slowly improved my abilities. Fortunately for me, I’ve grown up in a time where the internet itself is also growing and improving. I have been able to see the evolution of web design and have been able to also improve my own abilities. I always smile when I look back and think that a short course on HTML when I was very young has lead me to meet so many wonderful people and share my gift of web and graphic design with them. Honestly, I couldn’t be happier with how everything has turned out.
The second important point in my life concerning design came in high school. I had the wonderful opportunity to take a set of classes that dealt with Science Visualization. It is not just an art but a way of thinking about the world around us. Rick Lacek was not only a teacher but a mentor in some ways. During class, we all had fun and made jokes; we were all teenagers after all. But when it came to it, I believe we all respected Mr. Lacek. He always spoke about being prepared for the future. Of course he helped by introducing me to many new graphic programs, which I now use to create my products.
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In the present…
After graduating from the Kenan-Flagler Business School @ University of North Carolina at Chapel Hill, were I worked for the Department of Romance Languages & Literatures (ROML) as a Web Application Developer, I moved back home to Charlotte, NC for a brief time before starting work. In my time at home, I worked on many websites for both ROML and myself. Through constant projects, I’ve been able to keep my abilities sharp. With the University, there are strict guidelines that I must follow that also factor into what I can do with department websites. Unlike University assignments, my only guidelines when it comes to my personal clients, come from my imagination and my clients desires.
Something else I was able to do in my time after graduating was travel. One of my favorite things to do. I was able to spend time in both Spain and in Japan. Those were wonderful trips. If you get a chance, be sure to check out my blog to read about my adventures in both countries…I took some pretty good photos and was sure to write a lot about everything I did!
Again, I love my job and hope that I can help your business or organization realize its potential. After all, I understand what it means to be an entrepreneur. Feel free to contact me via email if you have any questions, comments, or have any ideas on future projects that we can work on together.